Study claims more than half of Americans use ad blockers
go.theregister.com
We're dreaming of a white list, because we're just like the ones you used to know

We’re dreaming of a white list, because we’re just like the ones you used to know More than half of Americans are using ad blocking software, and among advertising, programming, and security professionals that fraction is more like two-thirds to three-quarters.…

  • EmperorHenry@infosec.pubEnglish
    11·
    7 months ago

    The ads became insanely intrusive, so people started blocking ads in droves.

    So google blocks anyone from using adblockers and it causes a Barbra Streisand effect, making everyone who uses youtube aware of adblockers.

    So then all the major adblockers just got better at blocking ads. And now the internet is completely unuseable without adblockers equipped with anti-adblock blocking

    • esc27@lemmy.worldEnglish
      7·
      7 months ago

      I trace Ad blockers to pop up’s. Those were so horribly intrusive and annoying that a majority of people installed toolbars and plug ins to block them and ever since pop up blocking has been a standard feature of pretty much every browser.

    • TheButtonJustSpins@infosec.pubEnglish
      4·
      7 months ago

      I didn’t mind well-behaved ads as part of a page. Once they started crawling out to intercept clicks or take over the page, I said nope. Now, if I ever see a page without an ad blocker, they’re covered in ads, with only a little content for every 10 ads. Wtf