Capcom’s president and chief operating officer has said he thinks game prices should go up.
Haruhiro Tsujimoto made the comments at this year’s Tokyo Game Show, Nikkei reported. TGS is sponsored by the Computer Entertainment Supplier’s Association, a Japanese organisation which aims to support the Japanese industry, which Tsujimoto is currently the chairman of.
“Personally, I feel that game prices are too low,” Tsujimoto said, citing increasing development costs and a need to increase wages.
The problem is the game industry, in the meantime of never going beyond the $60 threshold, found a far far more lucrative way of making money than just raising the MSRP. In fact, they found multiple ways of making money: skinner boxes, loot boxes, micro transactions, season passes, FOMO storefronts, etc etc. And even though we may agree that the MSRP eventually has to increase, they won’t suddenly give up on those anti-consumer, predatory practices.